Recognising that psychosocial challenges are barriers to education and other community development initiatives, Jeffreys Bay Wind Farm continues to invest in learner and youth awareness programmes across the Kouga Municipality. Support extends to the Humansdorp, Hankey, and Thornhill Victim Support Centres, as well as long-term beneficiary, the Jeffreys Bay Trauma Support Centre, the only NPO in this area providing professional therapy and counselling services.
These initiatives form part of the wind farm’s commitment to supporting holistic community development, ensuring that local children and youth have the necessary skills to navigate complex social issues.
As part of this Psychosocial Support Programme, Jeffreys Bay Wind Farm recently funded a youth empowerment awareness event in Hankey. This event, held at the Hankey Sports Fields, was a collaborative effort with key community organisations.
Over 200 children participated, comprising 54 Grade RR learners and 154 Grade 7 learners. The event aimed to equip them with coping strategies and life skills relevant to their age groups.
Grade RR learners took part in activities designed to address issues such as parental substance abuse and domestic violence. A theatrical performance engaged the children in a relatable manner, followed by discussions to reinforce key messages. Sets of emotion-themed cards were provided to crèche teachers as a tool to continue these discussions in a supportive environment.
Grade 7 learners explored the theme ‘Change Does Not Need to Be Scary’ through role-playing different parenting styles—angry, safe, and dominant. These activities sparked discussions about emotional responses and personal experiences, helping learners develop healthy coping strategies and resilience. These learners additionally received educational materials on emotional expression, managing change, and communication skills.
Sergeant Salinda James from SAPS spoke to learners about their rights and self-respect, while the Department of Social Development led a listening exercise, giving children a safe space to share their thoughts.
“This campaign underscores the collective commitment of the participating organisations to empower and support the youth in navigating complex family dynamics and personal development,” said Maryke Pretorius, Project Manager at Jeffreys Bay Trauma Support Centre.
Part of Jeffreys Bay Wind Farm’s Economic Development Programme, the Psychosocial Support Programme has received positive feedback from learners, parents, and teachers. Participants gained insight into different emotional responses and the importance of being heard, with discussions on self-respect, teachers, and parents especially well received.
